The healthiest food for your dog
Proper fresh food, cooked and tested in our own kitchen.
Proper fresh food, cooked and tested in our own kitchen.
THE PROOF
had increased energy and vitality
had fewer tummy troubles
had a shinier coat
of dog parents feed us daily
All About Dog Food rating
years of experience
THE DIFFERENCE
What makes our food better than the rest
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Only proper, human-grade meat and veg. No grains, legumes, fillers or buckwheat.
Gently cooked in our own Shropshire kitchen, frozen to lock in the goodness.
Each recipe undergoes rigorous lab testing to ensure it’s safe, healthy, and nutritionally complete.
Every recipe is created with our in-house vet and nutritionist, who've been with us since day one.
HOW IT WORKS
Feeding them well should be the easy bit.
Tell us their age, breed and weight. We’ll build a custom health and calorie plan around them.
Choose from 13 delicious, healthy recipes (narrowing it down is the hard part!).
Meals arrive frozen to keep the good stuff locked in. You get the fun bit: watching them sniff out the box.
Clean bowls, better poos, and more energy.
Behind every recipe is our vet, Alison (MA VetMB MRCVS), and nutritionist, Bianca (BSc hons, PGDip Nutrition & Canine Nutrition, MSFTR, CPN). This pair comes with a lot of extra letters after their names. It’s a mouthful, but it means they know puppies ridiculously well.
Bianca and Alison make sure every recipe is built for the specific demands of growing puppies, from 8 weeks right through to adulthood.
Two minutes to build a plan and make dinner the best part of their day. Pause or cancel any time.