No preservatives, no fillers, no nasties - just visible, whole foods your dog will thrive on.
No preservatives, no fillers, no nasties - just visible, whole foods your dog will thrive on.
THE DIFFERENCE
Every meal is vet-approved, nutritionally complete, and free from preservatives, grains, and fillers. Just whole ingredients working together.
Small-batch cooking by real people in our Shropshire kitchen. Ingredients you can see and recognise - the kind of care you'd give them yourself.
Seven protein sources across 13 recipes - so you can find what your dog actually loves. Because even the pickiest eaters deserve complete nutrition.
Shinier coat. Better energy. Healthier digestion. Watch them become more themselves with every bowl.
HOW IT WORKS
Share your dog's breed, age, activity level and preferences. Every detail helps us tailor their nutrition plan.
We'll recommend a personalised plan with recipes suited to your dog's specific needs. No preservatives, no fillers - just complete nutrition.
Select your delivery date and frequency. Meals arrive frozen to your door, portioned for your dog, ready to defrost and serve.
Most dogs show visible improvements in coat, energy, and digestion within 2-4 weeks. You're in control - tweak recipes, adjust portions, or pause whenever you need.
THE PROOF
Meals served to happy dogs across the UK every day
Dog parents see their dog’s health improve with Different Dog
Highest fresh food AADF rating
OUR IMPACT
We’re a Certified B Corp, holding ourselves to the highest standards for performance, transparency, people, and the planet.
WHY DIFFERENT DOG
We're the highest-rated fresh dog food on AllAboutDogFood.co.uk (94%) because of what's in our food - and what's not. Here's how we compare to other premium brands:
Highest All About Dog Food rating
94%
88%
74%
83%
51%
British, human-quality meat
Free from grains & legumes
Frozen for freshness
Resealable plastic-free packaging
Gently cooked in small batches
Ratings are sourced from allaboutdogfood.co.uk. Figures represent the highest-rated recipe currently available for each named brand as of March 2026.
our story
