Aroma and taste: Gently cooked meat and vegetables smell irresistible compared to dry kibble. Just like the effect of our own food.
Texture they enjoy: Soft meat and chunks of veg, with all the succulence of natural cooking, feels real and satisfying while helping keep them hydrated.
Nutrients they crave: Dogs naturally need nutrients to feel their best, not just flavour. Fresh ingredients provide essential vitamins and minerals that support their health, which is much harder to find in ultra-processed food.
Less waste: If your dog loves their meals, you can finally stop throwing away untouched food – and your money.
Better long-term health: Feeding natural meals that are rich in nutrients can help reduce pricey vet bills in future.
More joy at mealtimes: There’s nothing quite like watching a fussy dog sprint to their bowl and wolf it all down. Priceless.
Better digestion and less smelly poops
Shinier fur and healthier skin
More energy
A healthier weight
Fewer allergies
More consistent mealtimes
Mix gradually: Start with 90% of their usual food and 10% fresh. Then swap another 10% each day until they’re eating only their new meals.
Warm it slightly: Gently warming their food can boost the tempting aromas and spark their appetite.
Add toppers: A splash of bone broth or goat’s milk can be the tipping point for picky pups. We give you these as a game-changing add-on with a Different Dog plan.
Keep it varied: Variety is the spice of life. Rotate proteins and recipes to keep mealtimes exciting. Once you get a feel for what they like most, you can feed a little more of these flavours while easing them onto others.